Consuming Scenography

Consuming Scenography

The sixth chapter of the book, 'The Deceitful Charm of Scenography', offers a critical overview of the current scenographic approach to themed architecture while also pointing out its unused potential. As the medium for the stimulation ...

Author: Nebojša Tabacki

Publisher: Bloomsbury Publishing

ISBN: 9781350110915

Category: Architecture

Page: 208

View: 851

Consuming Scenography offers an insight into contemporary scenographic practice beyond the theatre. It explores the ways in which scenography is used to create a global cultural impact and accelerate profits in the site-specific context of themed shopping malls. It analyses the effect of the architectural, aesthetic, spatial, material and sensory aspects of design through their performative encounters with consumers in order to offer a better understanding of performance design. In the first part the author explores the spatial seduction of an enclosed market space and traces the origins of scenographic temporality in permanent architectonic spaces for trade and commerce, from ancient Greek and Roman roofed markets and Oriental bazaars to 19th-century arcades and department stores to modern-day shopping malls.The second section addresses the site-specific theatricality of the shopping mall, considering the use of performative aspects of scenography in the creation of corporate identity. It engages with production and consumption of experience in themed shopping malls, using historical, aesthetical, social and political lenses. In the final section, the author intertwines fluidity of market changes with flexibility of scenographic matter, drawing attention to both contradictions and prospects that merging of scenography and architecture can bring along. Considering a variety of case studies of themed shopping malls, including the Ibn Battuta Mall in Dubai, Terminal 21 in Bangkok, the Villaggio in Doha and Montecasino in Johannesburg, as well as further examples from Europe, USA and Asia – this book provides a wide-ranging critical examination of the ways in which scenographic thinking and practices are exploited in wider cultural contexts for impact, branding, and higher profits.
Categories: Architecture

Sound Effect

Sound Effect

The Model as Performance: Staging Space in Theatre and Architecture Thea Brejzek and Lawrence Wallen 978-1-4742-7138-7 Forthcoming titles Consuming Scenography: The Theatricality of the Shopping Mall Nebojša Tabacki 978-1-3501-1089-2 ...

Author: Ross Brown

Publisher: Bloomsbury Publishing

ISBN: 9781350045910

Category: Performing Arts

Page: 240

View: 557

Sound Effect tells the story of the effect of theatrical aurality on modern culture. Beginning with the emergence of the modern scenic sound effect in the late 18th century, and ending with headphone theatre which brings theatre's auditorium into an intimate relationship with the audience's internal sonic space, the book relates contemporary questions of theatre sound design to a 250-year Western cultural history of hearing. It argues that while theatron was an instrument for seeing and theorizing, first a collective hearing, or audience is convened. Theatre begins with people entering an acoustemological apparatus that produces a way of hearing and of knowing. Once, this was a giant marble ear on a hillside, turned up to a cosmos whose inaudible music accounted for all. In modern times, theatre's auditorium, or instrument for hearing, has turned inwards on the people and their collective conversance in the sonic memes, tropes, clichés and picturesques that constitute a popular, fictional ontology. This is a study about drama, entertainment, modernity and the theatre of audibility. It addresses the cultural frames of resonance that inform our understanding of SOUND as the rubric of the world we experience through our ears. Ross Brown reveals how mythologies, pop-culture, art, commerce and audio, have shaped the audible world as a form of theatre. Garrick, De Loutherbourg, Brecht, Dracula, Jekyll, Hyde, Spike Milligan, John Lennon, James Bond, Scooby-Do and Edison make cameo appearances as Brown weaves together a history of modern hearing, with an argument that sound is a story, audibility has a dramaturgy, hearing is scenographic, and the auditoria of drama serve modern life as the organon, or definitive frame of reference, on the sonic world.
Categories: Performing Arts

Consuming Scenography

Consuming Scenography

Considering a variety of case studies of themed shopping malls, including the Ibn Battuta Mall in Dubai, Terminal 21 in Bangkok, the Villaggio in Doha and Montecasino in Johannesburg, as well as further examples from Europe, USA and Asia - ...

Author: Nebojša Tabački

Publisher:

ISBN: 1350111058

Category: Marketing

Page: 194

View: 830

"Consuming Scenography offers an insight into contemporary scenographic practice beyond the theatre. It explores the ways in which scenography is used to create a global cultural impact and accelerate profits in the site-specific context of themed shopping malls. It analyses the effect of the architectural, aesthetic, spatial, material and sensory aspects of design through their performative encounters with consumers in order to offer a better understanding of performance design. In the first part the author explores the spatial seduction of an enclosed market space and traces the origins of scenographic temporality in permanent architectonic spaces for trade and commerce, from early Roman arched markets and Oriental bazaars, to 19th century arcades and department stores, though to modern-day shopping malls. The second section addresses the site-specific theatricality of the shopping mall, considering the exploitation of performative aspects of scenography in the creation of corporate identity. It engages with how casual shoppers are modified and transformed into spectators, sales personnel into performers, and shop-filled alleys into stages in themed malls. In the final section, the author investigates the consumption of scenographic experience and scenography's sensory influence on consumers through their immersion in themed shopping malls. Considering a variety of case studies of themed shopping malls, including the Ibn Battuta Mall in Dubai, Terminal 21 in Bangkok, the Villaggio in Doha and Montecasino in Johannesburg, as well as further examples from Europe, USA and Asia - this book provides a wide-ranging critical examination of the ways in which scenographic thinking and practices are exploited in wider cultural contexts for impact, branding, and higher profits"--
Categories: Marketing

Scenography and Stage Technology

Scenography and Stage Technology

The scenographer can get exactly what he wants because he can supervise construction . Costs will be low and as many items as are needed can be made . The problem is that prop making is time - consuming work ; production deadlines will ...

Author: Willard F. Bellman

Publisher: New York : Crowell

ISBN: 0690008724

Category: Stage management

Page: 625

View: 505

Categories: Stage management

Discourse and Scenography

Discourse and Scenography

as an index of Hjalmar's eating habits , and as a verbal and a practical focus on the matters at hand . One quickly comes to realize that Hedvig's father is the center of the household at least as far as who consumes the meals and who ...

Author: Jon Michael Berry

Publisher:

ISBN: MINN:31951001047106U

Category: European drama

Page: 796

View: 727

Categories: European drama

Theory and Craft of the Scenographic Model

Theory and Craft of the Scenographic Model

the sketch , it was the paper structure which allowed the scenographer to make the real decisions as to its scale ... But the scenographer nographer to create the time - consuming exhibition model and 46 Theory and Craft of the ...

Author: Darwin Reid Payne

Publisher: Carbondale : Southern Illinois University Press

ISBN: UOM:39015019137440

Category: Performing Arts

Page: 200

View: 920

Through diagrams, sketches and models the author defines and delineates the precise step-by-step procedures of scenographic modelmaking. He discusses the experimental aspects of modelmaking as well as the basic process of making the model, outlining suitable materials, and tool, techniques.
Categories: Performing Arts

The Scenographic Imagination

The Scenographic Imagination

The short - range an- duce a " picture " of a setting with scenographic swer is that you must let no materials or tech- ... straight - forwardly put it : “ There simply time - consuming and becoming increasingly ex- isn't time before .

Author: Darwin Reid Payne

Publisher: Carbondale, IL : Southern Illinois University Press ; London : Feffer & Simons

ISBN: STANFORD:36105036378730

Category: Performing Arts

Page: 294

View: 413

This is a revised, expanded version of Payne's Design for the Stage: First Steps, the book Choice characterized as ?An excellent text,” ?a re­freshingly innovative approach to theatrical design with an artistic, theatrical, and histor­ical focus rather than the technical craft ori­entation found in most textbooks.” Payne seeks to instill in beginning scenographers a basic core of knowledge: theater history and the development of drama; art history and an understanding of periods and styles of architecture, painting, sculp­ture, furnishing, and costume; and the prin­ciples, techniques, and materials in pictorial and three-dimensional design. He has incorporated into his text many suggestions for outside readings, quoting passages and even entire chapters from important works. He stresses research, arguing that the scenogra­pher cannot grow without knowledge of the literature of his own and related arts. John Kavelin, in Theatre Crafts, recom­mended Design for the Stage to any student, teacher, or practitioner of design, calling it a ?literate, well-organized book.” The Sce­nographic Imagination is a bigger, deeper book.
Categories: Performing Arts

Theatre Design and Technology

Theatre Design and Technology

... is that images are available for immediate use without the time - consuming effort that scanning requires . A complete scenographic studio should have , however , a scanner in order to convert images for computer use not available ...

Author:

Publisher:

ISBN: UOM:39015067517568

Category: Theater architecture

Page:

View: 891

Issues for 1965- include "Recent publications on theatre architecture," no. 13/14-
Categories: Theater architecture

Theatre Design Technology

Theatre Design   Technology

... is that images are available for immediate use without the time - consuming effort that scanning requires . A complete scenographic studio should have , however , a scanner in order to convert images for computer use not available ...

Author:

Publisher:

ISBN: STANFORD:36105016968328

Category: Electronic journals

Page:

View: 644

Issues for 1965- include "Recent publications on theatre architecture," no. 13/14-
Categories: Electronic journals

Ethnologia Europaea

Ethnologia Europaea

Visitors at noma are not simply consuming the place / food - they are making it part of their own bodies . ... The scenography of the setting , the minimalist interior design which has become a brand , along with the innovative and fun ...

Author:

Publisher:

ISBN: UCLA:L0106153745

Category: Ethnology

Page:

View: 583

Categories: Ethnology