The Eleventh Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making.
Author: Mark Hirschey
Category: Financial management
The Eleventh Edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, calculus-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout. This major revision is designed to maximize accessibility for a student audience with little or no background in economics, and no previous training in calculus.
The concept of Managerial Economics is extremely urgent and vital to the field of economics.
Publisher: Can Akdeniz
The concept of Managerial Economics is extremely urgent and vital to the field of economics. Also, the idea is state-of-the-art, and it has been used widely in almost all types of businesses. It is one of the three major divisions of economics, which is also very essential for the consumers. Managerial Economics is very important for the procedure of decision-making for a company or any individual business. There can be many decisions such as cost decision, inventory decision, production decision, marketing decision, and strategies, etc. It takes care of all the significant aspects that are required and necessary for the growth and development of a business. It is incredibly beneficial as it renders vital sources that help in the enhancement of the company along with the maximization in its profit. The scope of the Managerial Economics is broad and open, and this division itself is significant for every business.
A very effective text!” —Peter G. Klein, University of Missouri “Evans successfully distils some of the wisdom of the wiser economists and debunks some of the more bizarre claims of other parts of the economics profession.” —Toby ...
Author: Anthony J. Evans
Publisher: John Wiley & Sons
Category: Business & Economics
An accessible text that provides managers with a well-roundedeconomic awareness Successful managers possess an understanding of economic andmarket principles as they relate to business itself. Markets forManagers presents managerial economics in a casual, accessibleformat that will help management professionals take economicrealities into account when running their companies or divisions.The book takes a global perspective while covering the full rangeof micro- and macroeconomic principles that managers around theworld need to know. Complete with online resources that includefurther reading and a YouTube playlist, this guide puts businessmanagement practice within its economic context to produce apractical tool for managers. By understanding market operation and what might cause marketfailure, management professionals can lead companies that respondto market pressures and align operating strategies with economicrealities. Monetary and fiscal policies affect businesses of allsizes, and in Markets for Managers, business leaders canlearn how to read the ever-shifting fiscal landscape. Delivers market information tailored to managers and themanagerial decision-making process Comprehensively explains macro- and microeconomic ideas inlanguage that's accessible Provides concrete suggestions for utilizing market knowledge toimprove internal operations and align incentives Helps managers build a global view of business for optimaldecision making The practical format of Markets for Managers is perfectfor professionals and students who want to gain an appliedperspective on today's most pressing economic issues.
"This book begins by teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect ...
Author: William F. SamuelsonPublish On: 2005-12-16
Featuring many detailed, real-world examples, as well as strong coverage of decision making under uncertainty, game theory, and international topics, this practical text equips you with the right tools you need to make smart decisions.
Author: William F. Samuelson
Category: Business & Economics
The right tools to guide real decisions When you're climbing a mountain, you have to carefully consider every step if you want to reach your goal. You need to know how your tools will actually perform on the mountain. It also helps to have a trusted guide who knows the way. The same holds true in today's highly competitive, global business environments. The decisions managers make are more complex and critical than ever before. You need to understand how to use economic analysis techniques to make real business decisions. When it comes to making real-life decisions based on sound economic analysis, there is no better guide than Samuelson and & Marks's Managerial Economics, 5th Edition. Featuring many detailed, real-world examples, as well as strong coverage of decision making under uncertainty, game theory, and international topics, this practical text equips you with the right tools you need to make smart decisions. New in the Fifth Edition * Updated and revised chapters on making decisions under uncertainty (Chapters 8 and 9). * New discussions of behavioral economics, including such issues as bounded rationality, sunk-cost fallacies, decision-making heuristics and biases, and the winner's curse. * Updated and expanded coverage of corporate incentives and governance. * Incorporates new developments in the areas of technological change, network economies, and internet economics. * Updated applications and revised end-of-chapter problems.