The Business Book helps you over the hurdles facing every new business, such as finding a gap in the market, securing finance, employing people, and creating an eye-catching brand.

Author: DK

Publisher: Penguin

ISBN: 9781465438386

Category: Business & Economics

Page: 352

View: 504

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The Business Book clearly and simply explains all of the key theories that have shaped the world of business, management, and commerce. Using easy-to-follow graphics and artworks, succinct quotations, and thoroughly accessible text, The Business Book introduces the would-be entrepreneur and general reader alike to the work of great commercial thinkers, leaders, and gurus. The Business Book includes: - Almost 100 quotations from the great business thinkers and gurus - Information on every facet of business management, including alternative business models, with real life examples from the marketplace - A structure that takes the reader through every stage of business strategy, from start-up to delivering the goods The clear and concise summaries, graphics, and quotations in The Business Book will help even the complete novice understand the key ideas behind business success.

This book explores the history of this fundamental transformation, from the arrival of the printing press to the coming of steam.

Author: James Raven

Publisher: Yale University Press

ISBN: 9780300122619

Category: History

Page: 493

View: 952

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In 1450 very few English men or women were personally familiar with a book; by 1850, the great majority of people daily encountered books, magazines, or newspapers. This book explores the history of this fundamental transformation, from the arrival of the printing press to the coming of steam. James Raven presents a lively and original account of the English book trade and the printers, booksellers, and entrepreneurs who promoted its development. Viewing print and book culture through the lens of commerce, Raven offers a new interpretation of the genesis of literature and literary commerce in England. He draws on extensive archival sources to reconstruct the successes and failures of those involved in the book trade—a cast of heroes and heroines, villains, and rogues. And, through groundbreaking investigations of neglected aspects of book-trade history, Raven thoroughly revises our understanding of the massive popularization of the book and the dramatic expansion of its markets over the centuries.

Part-memoir, part-history, here is an account of the collapsing standards of contemporary publishing that is irascible, acute and passionate.

Author: André Schiffrin

Publisher: Verso

ISBN: 1859847633

Category: Business & Economics

Page: 181

View: 608

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Post-war American publishing has been ruthlessly transformed since Andre Schiffrin joined its ranks in 1956. Gone is a plethora of small but prestigious houses that often put ideas before profit in their publishing decisions, sometimes even deliberately. Now six behemoths share 80% of the market and profit margin is all. Andre Schiffrin can write about these changes with authority because he witnessed them from inside a conglomerate, as head of Pantheon, co-founded by his father, bought (and sold) by Random House. And he can write about them with candor because he is no longer on the inside, having quit corporate publishing in disgust to set up a flourishing independent house, The New Press. Schiffrin's evident affection for his authors sparkles throughout a story woven around publishing the work of those such as Studs Terkel, Noam Chomsky, Gunnar Myrdal, George Kennan, Juliet Mitchell, R.D.Laing, Eric Hobsbawm and E.P.Thompson. Part-memoir, part-history, here is an account of the collapsing standards of contemporary publishing that is irascible, acute and passionate. An engaging counterpoint to recent, celebratory memoirs of the industry written by those with more stock options and fewer scruples than Schiffrin, The Business of Books warns of the danger to adventurous, intelligent publishing in the bullring of today's marketplace.

In this, my second book of a series of six, I cover the valuation of businesses - not theory, just real life, and you'd be surprised how many people (brokers and accountants) who should know better really don't know how buyers value ...

Author: The Secret Accountant

Publisher:

ISBN: 1092261958

Category:

Page: 42

View: 862

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In this, my second book of a series of six, I cover the valuation of businesses - not theory, just real life, and you'd be surprised how many people (brokers and accountants) who should know better really don't know how buyers value businesses . I write in a succinct way from a practitioner's point of view. I am a leading UK corporate financier with over 25 year's experience of advising business owners on buying and selling companies to larger companies and to private equity buyers.My books are easy to read and will give a business owner practical ways of selling their business. I also highlight the pitfalls to watch out for when dealing with buyers and indeed your own advisors. My books are intended to help business owners sell their businesses themselves should they choose to do so, thereby avoiding large unnecessary fees or at least have a better experience using advisors thereby maximising the chances of selling and maximising the price. Uniquely (I think), I also offer a totally free email response service to any questions you may have that might be specific to your own business in connection to any aspect of selling a business. It's simply a thank you for buying my book.It isn't formal advice of course that you can rely on but rather some pointers/tips to help you.

Author:

Publisher: Rex Bookstore, Inc.

ISBN: 9712342697

Category:

Page:

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Author:

Publisher:

ISBN: 0963170929

Category: Business enterprises

Page: 160

View: 472

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Entrepreneurship and How to Establish Your Own Business gives you practical guidelines on how to develop your business ideas and establish your own successful enterprise.

Author: Johan Strydon

Publisher: Juta and Company Ltd

ISBN: 0702176834

Category: Business & Economics

Page: 189

View: 877

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A new business rarely runs smoothly, and indeed the failure rate of new enterprises is so high that many would-be entrepreneurs prefer not to take the risk. Entrepreneurship and How to Establish Your Own Business gives you practical guidelines on how to develop your business ideas and establish your own successful enterprise.

Newer disciplines like marketing and management, special interest tourism, travel legislation and business travel have been introduced in this volume. The book gives the reader a global perspective of the travel and tourism industry.

Author: A. K. Bhatia

Publisher: Sterling Publishers Pvt. Ltd

ISBN: 8120731182

Category: Business & Economics

Page: 435

View: 193

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Travel and tourism is one of the world s most important and fastest growing economic sectors, generating jobs and substantial wealth for economies around the globe. The present book The Business of Tourism Concepts and Strategies explains the complex tourism phenomenon in its various manifestations. Various academic disciplines are involved in the study of tourism because of the complex nature of the subject. Some basic disciplines such as economics, psychology, sociology and geography contribute a great deal to the understanding of the subject. Newer disciplines like marketing and management, special interest tourism, travel legislation and business travel have been introduced in this volume. The book gives the reader a global perspective of the travel and tourism industry. The approach has been to provide a simple and comprehensive outline of as many concepts as possible. The book contains some additional features which will be of great help to the reader. These features include case studies having references to the subject matter discussed in various chapters. The cases are taken from the industry and provide interesting material for interactive discussion. Contents " Acknowledgements " Preface " Travel Trade Abbreviations " Tourism-A Historical Perspective " Consumer Behaviour and Tourism Demand " Dimensions of Tourism " Measuring The Demand For Tourism " The Structure of Tourism Industry " The Tourism Industry And Public Sector Organisation` " Special Interest Tourism " International Cooperation In Tourism " Travel And Accommodation " Travel And Transport " Retail Travel Trade " Travel Legislation " Business Tourism " Marketing and Promotion for Tourism " Tourism Planning And Environment " Glossary Travel and Tourism " Ticketing And Airlines Terms " Hotel Industry Terms " Travel Trade Publications " International Tourism Periodicals " Travel Industry Journals And Periodicals " Travel Research Journals " Education and Training in Travel and Tourism Institutes " International Organisations " Travel Related Publications of International Organisations " Bibliography " Index " CASE STUDIES

The ultimate guide to writing an effective business plan. The work book will guide you through the process of writing a quality business plan in less than 14 days.

Author: Braun Bennett

Publisher: Lulu.com

ISBN: 9781411665279

Category:

Page: 78

View: 491

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The ultimate guide to writing an effective business plan. The work book will guide you through the process of writing a quality business plan in less than 14 days. You can build a professional business plan that will secure financing and communicate your idea to banks, investors, management and customers.

This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.

Author: Scott Rosner

Publisher: Jones & Bartlett Publishers

ISBN: 9780763780784

Category: Health & Fitness

Page: 770

View: 522

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The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.

About this book Introduction 1 Pt. 1 Where are we now? 7 1 Your mission 15 2 Opportunities and threats 23 3 Strengths and weaknesses 38 4 The financial position 57 5 How to diagnose your organisation 97 6 Assessing people, structure and ...

Author: Colin Barrow

Publisher: Kogan Page Publishers

ISBN: 0749441003

Category: Business & Economics

Page: 356

View: 934

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About this book Introduction 1 Pt. 1 Where are we now? 7 1 Your mission 15 2 Opportunities and threats 23 3 Strengths and weaknesses 38 4 The financial position 57 5 How to diagnose your organisation 97 6 Assessing people, structure and systems 114 Pt. 2 Where are we going? 143 7 Marketing options 147 8 Marketing strategy: focus and priorities 152 9 Choosing between alternatives 162 10 Financing growth 178 11 Acquisitions, mergers, joint ventures and divestments 219 12 Visionary leadership 238 Pt. 3 How will we get there? 253 13 The marketing plan 257 14 The people plan 270 15 Managing change 285 16 The financial plan 302 17 Writing and presenting your business plan 322 18 Exit routes 337 References 352 Index 354 Index of advertisers 356.

Features contributions from a wide variety of scholars and industry insiders to offer the most comprehensive treatment to date of the business side of film, television, and music.

Author:

Publisher: ABC-CLIO

ISBN: 9780275998387

Category:

Page:

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Profiles twelve business leaders, including Jeff Bezos, Richard Branson, Carly Fiorina, and Bill Gates, describing their personal lives, career paths, leadership strategies, political influence, critics' charges, and possible future impacts ...

Author: Kateri M. Drexler

Publisher: Greenwood Publishing Group

ISBN: 0313338639

Category: Business enterprises

Page: 515

View: 673

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Profiles twelve business leaders, including Jeff Bezos, Richard Branson, Carly Fiorina, and Bill Gates, describing their personal lives, career paths, leadership strategies, political influence, critics' charges, and possible future impacts. Includes chronologies and lists of further resources.

Author:

Publisher: Tata McGraw-Hill Education

ISBN: 9781259026584

Category: Commercial law

Page: 784

View: 132

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The book's scope is broader and more attuned to the working of the industry than most other books on marine transportation.

Author: Lane C. Kendall

Publisher: Cornell Maritime Pr/Tidewater Pub

ISBN: UVA:35007003679390

Category: Business & Economics

Page: 453

View: 513

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Long acknowledged as the most comprehensive and authoritative book in its field, The Business of Shipping describes and analyzes the shipping business as it exists today. It will be useful to professionals who are currently specialists in one branch of the business, but only marginally knowledgeable about its other aspects. It will also familiarize transportation students and newcomers to the industry with the many facets of the shipping enterprise and the international movement of cargo. It can serve as the basic volume for any course in marine transportation. The topics covered include the significance of marine transportation; government involvement in regulating the industry; tramp shipping; liner service; the passenger cruise business; vessel management; cargo documentation; shoreside activities, such as terminal operations, ship husbandry, and bunkering procedures; and the actual functioning of the many segments of a shipping company operation. The book's scope is broader and more attuned to the working of the industry than most other books on marine transportation. While a good deal of the material from the sixth edition has been retained, new and up-to-date information has been added to reflect the many recent developments in the industry.

The Business Book clearly and simply explains all of the key theories that have shaped the world of business, management, and commerce.

Author:

Publisher: Penguin

ISBN: 9781465426703

Category: Business & Economics

Page: 352

View: 625

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The Business Book clearly and simply explains all of the key theories that have shaped the world of business, management, and commerce. Using easy-to-follow graphics and artworks, succinct quotations, and thoroughly accessible text, The Business Book introduces the would-be entrepreneur and general reader alike to the work of great commercial thinkers, leaders, and gurus. The Business Book includes: - Almost 100 quotations from the great business thinkers and gurus - Information on every facet of business management, including alternative business models, with real life examples from the marketplace - A structure that takes the reader through every stage of business strategy, from start-up to delivering the goods The clear and concise summaries, graphics, and quotations in The Business Book will help even the complete novice understand the key ideas behind business success.

This is a course for upper-intermediate and advanced level students who need to understand and talk about the key contecpts in business and economics.

Author: Ian Mackenzie

Publisher: Cambridge University Press

ISBN: 9780521743426

Category: Foreign Language Study

Page: 126

View: 771

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This is a course for upper-intermediate and advanced level students who need to understand and talk about the key contecpts in business and economics. Covering the most important areas of management, production, marketing, finance and macroeconomics, it helps students to understand and talk about a wide range of business topics. Reflecting recent changes in the world's business and economic environment, the course now covers subjects like wikinomics, viral marketing, hedge funds, the subprime crisis and energy policy. This student book comes with a teacher's book and two CDs. Suitable for independent study.

Covering all areas of modern business practice, this edition now includes increased coverage of terms and concepts. It also looks at issues such as Internet business, private equity, structured finance, and much more.

Author: Jonathan Law

Publisher: Oxford University Press

ISBN: 9780199684984

Category: Business

Page: 656

View: 805

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This wide-ranging and authoritative dictionary contains over 7,100 entries covering all areas of business and management, including marketing, organizational behaviour, business strategy, law, and taxation. In its sixth edition, it features the very latest developments, such as those relating to information technology (including mobile technology), and the financial crisis and the subsequent sovereign debt crisis. Entries have been updated to refer to recent events and news in the field, for example the LIBOR scandal. Over 100 new entries have been added including bitcoin, Cog's Ladder, mobile commerce, Six Sigma, social media, theory of institutional deficiencies, and zero-hours contract. Furthermore, there is expanded coverage of areas such as financial regulation and corporate social responsibility, with a number of new entries offering insight into these topics, including aw-shucks defence and Financial Conduct Authority. The new edition of this established bestselling dictionary elucidates modern financial and management jargon, defining entries in a clear, concise, and accessible manner. With recommended web links for many entries, accessible and kept up to date via the Dictionary of Business and Management companion website, this edition is more informative than ever. This A--Z reference work is essential for business students, teachers and professionals, and useful for anyone needing a guide to business terminology.

Additions to this second edition include: --

Author: Mark Conrad

Publisher: Taylor & Francis

ISBN: 9780415876520

Category: Language Arts & Disciplines

Page: 377

View: 381

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Additions to this second edition include: --

This book addresses that need and provides a framework for incorporating ethical analysis in business decision making. The stakes in bioscience, both moral and financial, are high.

Author: Margaret L. Eaton

Publisher: Stanford University Press

ISBN: 0804742502

Category: Medical

Page: 534

View: 436

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Businesses that produce bioscience products—gene tests and therapies, pharmaceuticals, vaccines, and medical devices—are regularly confronted with ethical issues concerning these technologies. Conflicts exist between those who support advancements in bioscience and those who fear the consequences of unfettered scientific license. As the debate surrounding bioscience grows, it will be increasingly important for business managers to consider the larger consequences of their work. This groundbreaking book follows industry research, development, and marketing of medical and bioscience products across a variety of fields, including biotechnology, pharmaceuticals, and bio-agriculture. Compelling and current case studies highlight the ethical decisions business managers frequently face. With the increasing visibility and public expectation placed on businesses in this sector, managers need to understand the ethical and social issues. This book addresses that need and provides a framework for incorporating ethical analysis in business decision making.